2022 Annual Report
Good Energy
Good Energy is a positive outlook on life and the future. At Southern Company, it is manifested in a confidence that the energy needs of those we serve will be met with expertise and dedication.
We carry Good Energy with us every day in our people, our priorities and our purpose. It defines our culture and informs everything we do.
Good Energy emerges from the can-do attitude of our founders, whose vision, courage and fortitude helped forge an industry and defined the character of our company by proclaiming that we will be a citizen wherever we serve.
Good Energy speaks to being bigger than our bottom line, giving back to our communities by supporting social justice and educational resources for the leaders of tomorrow, and by our goal to achieve net zero greenhouse gas emissions by 2050.
And Good Energy doesn’t wait for the future–it shapes the future with new ideas, new technologies and an unfaltering commitment to make things better–all while building value for customers and investors.